The influence of experts? positive word-of-mouth on a wine?s perceived quality and value: the moderator role of consumers? expertise
Más información
| Título según SCOPUS: | The influence of experts? positive word-of-mouth on a wine?s perceived quality and value: the moderator role of consumers? expertise |
| Título de la Revista: | Journal of Wine Research |
| Volumen: | 26 |
| Número: | 3 |
| Editorial: | Routledge |
| Fecha de publicación: | 2015 |
| Página de inicio: | 181 |
| Página final: | 191 |
| Idioma: | English |
| DOI: |
10.1080/09571264.2015.1051217 |
| Notas: | SCOPUS |