Abstract

The purpose of the article is to analyze the health promotion policies from a critical conception of the formation of citizens. Considering that, we problematize the strategies of promotion-prevention in health and its connection with the processes of formation of an active citizenship, in which, the problems associated to the health-quality of life, are of public interest and therefore consubstantial to the construction of critical citizens. We conclude that health promotion actions should be articulated as a good of public interest and not only left to the freedom of choice according to the economic capacity of the subject.