Abstract

This article aims to present a framework for structuring Big Data projects. The methodological procedures were divided into two phases: in-depth interview and focus group. The first phase embraces 12 in-depth individual interviews. In the second phase, three sessions of interviews with focus groups were applied. Both phases had as research subjects professionals with experience in Big Data projects. The analysis process was based on categorization through theory-driven and data-driven codes. Based on our analysis, it was possible to present a definition of a Big Data project and explore the beginning and its phases. We also identified 17 different critical factors in Big Data projects and proposed a discussion on technical and behavioral skills and decision-making issues in Big Data projects. We also developed and validated a framework to help structure a Big Data project. As the main theoretical contribution, our study aligns with a growing body of researchers who are proposing to debate Big Data projects, and with that increasing maturity on the topic. As a practical contribution, we present a framework that we hope will contribute to professionals working in the area, helping to conduct a Big Data project through a systemic view.