Abstract

The objective of this editorial in the International Journal of Innovation (IJI) is to share reflections on ecoinnovation, highlighting the advances and perspectives in current research, emphasizing the opportunities and challenges of organizations identified by researchers in their studies. Eco-innovation is important for sustainable development as it promotes business practices that combine economic performance and environmental responsibility. This editorial discusses current research on the factors driving ecoinnovation adoption, its economic and environmental implications, and how its intersection with internationalization can enhance benefits. Furthermore, we explore the opportunities and challenges, such as the need for favorable public policies and interdisciplinary collaboration. We invite researchers to submit their studies to the IJI to advance the field of eco-innovation.