Man

Constanza Carolina Bianchi Monasterio

Profesor Titular

UNIVERSIDAD ADOLFO IBANEZ

Chile

Líneas de Investigación


Marketing Internacional; Turismo; Servicios

Educación

  •  Ingeniero Comercial, PONTIFICIA UNIVERSIDAD CATOLICA DE CHILE. Chile, 1986
  •  Master of Science in Management, QUEENS UNIVERSITY - CANADA. Canada, 1999
  •  Ph.D. in Management, QUEENS UNIVERSITY - CANADA. Canada, 2002

Experiencia Académica

  •   Profesor Titular Full Time

    UNIVERSIDAD ADOLFO IBANEZ

    2013 - A la fecha

Experiencia Profesional

  •   Profesor Titular

    Universidad Adolfo Ibanez

    Chile

    2013 - A la fecha

  •   Teaching and Research Fellow

    Queensland University of Technology

    Australia

    2007 - 2013

  •   Profesor Asociado

    Universidad Adolfo Ibanez

    Chile

    2005 - 2007

  •   Profesor Asistente

    Universidad Adolfo Ibanez

    Chile

    2002 - 2004

  •   Profesor Adjunto

    Queensland University of Technology

    Australia

    2013 - A la fecha


 

Article (16)

Consumer motivations to purchase from benefit corporations (B Corps)



Article ISI
Corporate Social Responsibility and Environmental Management  (2020)

Exploring the role of family in enhancing the well-being of patients with developmental disorders

Lam, P

Article ISI SCOPUS
JOURNAL OF SERVICES MARKETING  (2019)

Strategic management in Latin America: Challenges in a changing world



Article ISI
Journal of Business Research  (2019)

Consumer engagement with retail firms through social media: an empirical study in Chile



Article ISI SCOPUS
INTERNATIONAL JOURNAL OF RETAIL AND DISTRIBUTION MANAGEMENT  (2018)

Consumer intentions to engage in s-commerce: a cross-national study

Wiese M.; Fazal-E-Hasan S.

Article ISI SCOPUS
JOURNAL OF MARKETING MANAGEMENT  (2017)

Understanding travelers' intentions to visit a short versus long-haul emerging vacation destination: The case of Chile



Article ISI SCOPUS
Tourism Management  (2017)

Antecedents of SME export intensity in a Latin American Market

Wickramasekera R.

Article SCOPUS
Journal of Business Research  (2016)

Destination Brand Equity for Australia: Testing a Model of CBBE in Short-Haul and Long-Haul Markets

Pike, S; Bianchi C.

Article ISI SCOPUS
JOURNAL OF HOSPITALITY & TOURISM RESEARCH  (2016)

Internet marketing and export market growth in Chile

Bianchi C.; Mathews S.

Article ISI
Journal of Business Research  (2016)

Internet marketing capabilities and international market growth

Mathews, Shane; Bianchi, Constanza; Perks, Keith J.; Healy, Marilyn; Wickramasekera, Rumintha

Article ISI
INTERNATIONAL BUSINESS REVIEW  (2016)

Solo Holiday Travellers: Motivators and Drivers of Satisfaction and Dissatisfaction

Bianchi C.

Article ISI SCOPUS
INTERNATIONAL JOURNAL OF TOURISM RESEARCH  (2016)

Examining the role of wine brand love on brand loyalty: A multi-country comparison

Drennan J.; Bianchi C.; Cacho-Elizondo, S; Louriero, S; Guibert, N; Proud, W

Article ISI SCOPUS
International Journal of Hospitality Management  (2015)

Investigating marketing managers' perspectives on social media in Chile

Bianchi C.; Andrews L.

Article ISI SCOPUS
Journal of Business Research  (2015)

An Exploratory Study of the Factors Enhancing and Inhibiting Export Growth in the Chilean Wine Industry

Bianchi, Constanza; Wicramasekera, Rumintha

Article SCOPUS
Journal of International Food and Agribusiness Marketing  (2013)

Management characteristics and the decision to internationalize: Exploration of exporters vs. non-exporters within the Chilean wine industry



Article SCOPUS
Journal of Wine Research  (2013)

Export marketing strategies of a developing country: An exploratory study of the main challenges and success factors for Chilean food exporters

Garcia, R. A.

Article SCOPUS
JOURNAL OF FOOD PRODUCTS MARKETING  (2007)

1
Santiago Mingo

Associate Professor

Industrial and Systems Engineering Department

Pontificia Universidad Católica de Chile

Santiago, Chile

1
Viviana Fernandez

Profesora Titular

Escuela de Negocios

Universidad Adolfo Ibáñez

Santiago, Chile

16
Constanza Bianchi

Profesor Titular

UNIVERSIDAD ADOLFO IBANEZ

Chile

1
Valentina Reyes

Profesor Asistente

Departamento de Administración

Universidad Diego Portales

Santiago, Chile